Always-On Campaign Management
Specialized teams to manage your campaigns; ongoing creator relationships, content calendars, performance optimization, content review and reporting.
Full-Service Creator Marketing
Fohr combines predictive technology and full-service execution to help category-leading brands know what will work, before they spend a dollar.
We guarantee our results. If we don't outperform your last campaign, you don't pay our agency fee.
What our team handles
From the first campaign brief to the final performance report, we handle your campaign from end-to-end. Fohr combines cultural expertise, creative strategy, and hands on execution so you don’t have to choose between performance and brand building.
UGC Content Creation
We brief, source, and manage creator-produced content that's built for performance from day one. You get a library of on-brand assets ready for paid amplification, organic social, email, and beyond.
Events & Creator Trips
End-to-end management of creator events and brand experiences: sourcing the right attendees and capturing the content that extends the moment beyond the room.
Gifting Programs
Identifying the right creators to seed products to, managing outreach, and tracking organic content performance from every send.
Paid Amplification
We Identify high-performing organic content to transition into paid, negotiate usage rights, and integrate paid performance directly into your campaign reporting for a complete view of ROI.
The problem with most influencer marketing isn't the creators. It's the guesswork.
Most brands select creators based on gut feel, historical averages, and aesthetic. The result is wasted spend, inconsistent performance, and an overriding lack of accountability.
Fohr solves this with two things: the mathematical accuracy of our predictive platform and the cultural intelligence of our team.
Powered by People, Enhanced by Tech
Real-Time Reporting Dashboard Track impressions, engagement, and creator performance in real time. No waiting until the campaign ends to find out if it worked, optimize while it's still live. Learn more 
Creator Vetting No more sorting by follower count. Every creator in our network is scored by predictive performance, audience quality, and brand relevance. Find creators mathematically proven to deliver impact for your specific brief. Learn more 
Predictive Campaign Intelligence Forecast how a campaign will perform before you spend a dollar. Fohr's predictive engine turns influencer marketing from instinct into science. Learn more
Ready to make your creator marketing predictable?
Get in TouchFrequently Asked Questions
What's the difference between an influencer, content creator, and brand ambassador?
Influencers have built their following around helping people make decisions. Their audience trusts their recommendations, which makes them uniquely valuable for driving purchasing decisions.
Content creator is a broader term for anyone producing content on the internet, regardless of following size or niche. Brands increasingly seek out creators specifically for user-generated content or assets published on the brand's own channels.
Brand ambassadors are your true fans, people who know and love your brand inside out. These loyalists are perfect for longer-term, often more cost-effective partnerships.
As James Nord puts it: all influencers are creators, but not all creators are influencers.
Should I consider a long-term influencer ambassador program?
If you're planning to work with an influencer more than a few times a year, a longer-term contract is almost always the smarter play.
- You'll save money. The more you contract upfront, the more leverage you have. And if you're working with a high-growth creator, locking in their rate now could save you thousands per post by year's end.
- You'll build real brand association. Consumers need to encounter a message at least seven times before they consider purchasing. One-off posts rarely move people through the funnel alone.
- You'll get more than you paid for. Influencers committed to a brand year-round are far more likely to organically incorporate your products beyond contracted posts.
How do we make our influencer partnerships last?
Start by thinking beyond the campaign. Long-term partnerships give creators the runway to authentically weave your brand into their content over time, which builds audience trust in a way a single post never can. Practically, that means paying fairly and on time, collaborating on creative, and treating your creator partners with the same respect you'd give any key vendor or collaborator.
How much does influencer marketing cost?
Influencer marketing costs vary widely based on campaign scope, creators, platform, and deliverables. Fohr works with category-leading brands on campaigns ranging from targeted product launches to always-on annual programs. We recommend starting with a conversation, we'll model out what you need and what it should cost before you commit to anything.
What makes Fohr different from other influencer marketing agencies?
Most influencer agencies select creators based on historical averages or gut feel. Fohr uses mathematical modeling and cultural intelligence to predict performance before you spend. We're also a full-service agency, so we don't just tell you who to work with, we run the entire campaign. And we back it with a results guarantee: if we don't outperform your last campaign, you don't pay our agency fee.